The Company’s Profile

With the business attitude of Preciseness, Practicality and Sincerity, Shenzhen JoinSun Industrial Development Co., Ltd (hereinafter referred to as JoinSun (JoinSun) Real Estate), which was founded in September 1996, provides our customers with full-scales services including real estate investment & development consulting, products planning, marketing, land market analysis and commercial properties services, form a system of 4 values including resources, economic values, brands and customers.

Ever since its establishment, JoinSun real estate services cover over 140 residential houses and commercial properties in 150 cities across China, with total sales of 5.8 million square meters (of which 950,000 square meters are for commercial properties and offices). Especially in planning and consulting for ecological houses, port apartments, hotels, plazas and offices, we always demonstrate excellent performance in the industry.

As for marketing theory, we initiated such marketing models as the 3rd level marketing, sample houses exhibition, marketing by emotion, much gain in one day and houses show on weekend; and a dozen of typical marketing cases were publicized by such real estate marketing books and periodicals as Highlights of Shenzhen Real Estate Marketing Cases, Demystifying Modern Real Estate Operation and Planning for China’s Real Estate Marketing.

With real estate services offered to you for many years, the JoinSun real estate company has been awarded as Shenzhen’s Excellently Innovative Intermediary, one of Shenzhen’s Top 10 Intermediary Brands and one of China’s Top 100 Agents for Planning, and its president and general manager Mr. Guo Shunan has been honored as one of Shenzhen’s Excellent Private Entrepreneurs and one of China’s Pioneers in Practical Residential Houses.

Service System

The Real Estate Development Consulting Category

Information consulting, feasibility studies, overall planning & positioning, advices about property development, marketing strategies & policies, investment forecast & economic estimation.

The Residential Houses Agency Category

Market researches, feasibility studies, products pricing, architectural design/planning, conceptual design, marketing strategies, advertising strategies, sales/after-sale services.

The Commercial Buildings & Offices Category

Project Positioning for commercial properties, hotels, offices and industrial zones, merchandizing planning, implementation and management Resources Limited but Innovations Unlimited

Prudent Thinking Combined with Prompt Actions

Efficiently Unifying Ideas, Decisions and Implementations

We’re bettering ourselves for you!

Organizational Structure

The Business Development Center
As a comprehensive services department, it provides pre-stage consulting, harmonizes relationships with customers and procures wide range of resources, implement full-scale follow-up services integrating planning, implementation, collaboration and monitoring by means of analyzing complaints and comments from customers.

The Consulting Center
It is committed to continuously exploit consulting services in China’s real estate industry by means of systematized service processes and experiences; to provide customers with perfect solutions with lower investment risks through scientific pre-stage researches, project positioning, property development and marketing strategies, bringing about drive force technical, knowledge and marketing for sustainable development.

The Planning Center
With a powerful real estate information platform, a team composed of richly experienced elite, professional knowledge, acute insights, breakthroughs in thinking model, professional techniques and uniform planning mode, the center is aimed at providing real estate investors and developers with full-scale solutions in business development, market research, project positioning, marketing and products designs, with first-rate intellectual services offered to customers.

The Marketing Center
The center, which is responsible for monitoring implementation of marketing strategies for various sorts of services in 2nd level market, is aimed at uplifting sales and maximizing profits for customers by means of workable solutions, thorough workflow, rich experiences and synergic teamwork.

The Merchandising Center
With the mission of maximizing value and building sustainable development for customers, the center dedicating to integrating commercial properties and offices, provides full-scale solutions including positioning, merchandizing and managing shopping malls, commercial centers both in urban and in communities, commercial streets and professionalizing markets.

The Center Serving for Other Provinces
Integrating resources from such departments as consulting, customer services, planning, sales, brand advertising and marketing research with acute insights and careful attitude, the center responsible for exploiting Pearl River Delta market, provides real estate developers in this region with systematized and integrated marketing services, realizing win-win through long-run cooperation.

The Information Research Center
The center supporting departments consulting, planning, marketing and other provinces with marketing data and analytical reports is a researcher on macro policies and micro estate problems, a collector of marketing information, and also a constructor and manager of the technical service platform.

The Brand Development Center
The center is responsible for constructing uniform image/identity with JoinSun characteristics, integrating information resources, collaborating public relationship, organizing related activities, enhancing corporate culture and setting up/operating full-scale communication bridge where information exchanges is smooth.

The HR Center
The center is responsible for attract talents by a competitive salaries system, forming learning-type teams, periodic trainings on enrollment, knowledge, image and skills, infrequent examinations, systematizing an efficient and perfect organizational structure and management system, forming powerful driving force and a guarantee to the company’s sustainable development.